Enterprise Rent-A-Car

So, Boston Creative needed someone to produce an animated video for them, and since we had done some Flash work with them before, they came to SteadyRain and I took on the project. BC put together basic conceptual storyboards, and after some extensive conversation about how the typography should look and move, they gave me pretty much creative freedom to "make it happen."

They gave me a list of words that Enterprise wanted showcased in this piece, as well as the theme for the event this would be played at, and so the first thing I did was sit down and record a short song. We knew it needed to be a certain length, so I crafted the song to use as pacing throughout the animation.

Although I created the entire project in Flash, the final version was to play from a DVD, so we had to do the old trial and error export-a-palooza before finally getting the correct resolution, best quality, and properly synced audio. Not sure why, but exporting video from Flash always seems to require experimentation.